Action ACT-2048

Policy checks, expected impact, and approval history

1 USD = ₹83.42 · Daily reference
Awaiting ApprovalAPPROVAL-GATED EXECUTION
Created Today, 18:12 · Sol + policy engine

SOL RECOMMENDATION

Move $3.75 from Non-Brand Search to Shopping

Shopping has a rule-based marginal ROAS estimate of 7.53×. Non-Brand Search is estimated at 2.83×, below the 5.0× floor.

Non-Brand Search$25.00 $21.25−15.0%
Shopping$28.00 $31.75+13.4%
Projected revenue$512.00 $526.00
Projected ROAS5.33× 5.45×
Net spend change$0.00
Confidence84%

Validation pipeline

Every check must clear before the executor receives an approved action

Objective validation

Revenue objective and campaign scope are active.

Passed
Budget validation

$3.75 movement remains within planned spend.

Passed
ROAS validation

Destination marginal ROAS is 7.53×.

Passed
Guardrail validation

Change remains within the 15% single-campaign limit.

Passed
Data-quality validation

No critical data-health issues.

Passed
Cooldown validation

No conflicting action in the 4-hour cooldown window.

Passed
Confidence validation

Projection confidence is 89%.

Passed
Final policy approval

Eligible for human approval in Copilot mode.

Passed

Human execution gate

Approving authorises AdControl to send this exact reviewed change to the active brand’s Google Ads account. Sol cannot alter it after approval.

SolPolicyAdminGoogle Ads

Current environment: Demo Mode
The approval path is active; live execution starts after the active brand’s OAuth and developer token are connected.